Work with me directly
I take on your project personally, from the first brief to the final files. You deal with one person who knows every detail. A good fit for logos, brand refreshes, packaging and focused campaigns.
EvocateursBrand IdentityAccomplished under EQ BrandView project ↗
Le Wine ShoppeCollateralsAccomplished under EQ BrandView project ↗
Quadria CapitalEditorialAccomplished under EQ BrandView project ↗
Leung Sang PastriesNeon Signage with WordplayAccomplished under EQ BrandView project ↗
DBS BankAnnual ReportAccomplished under EQ BrandView project ↗Brand designer & branding consultantSingapore · Malaysia
I turn businesses into brands people remember. Over 15 years of branding, editorial, events and campaigns, now ready for yours.
Myct Boon Brand Designer in Singapore & Malaysia
Clients I've designed for
- DBS Bank
- Singapore Airlines
- Changi Airport Group
- Elizabeth Arden
- Quadria Capital
- BASF
- Ya Kun
- Guess
- Raffles Hotel
- National Gallery Singapore
- Sembcorp
- Ngee Ann Polytechnic
- AETOS
About
Agency craft, studio care
I'm a brand designer and branding consultant for SMEs in Singapore and Malaysia. For over 15 years I've helped businesses in Singapore and Malaysia launch, grow and rebrand, from F&B branding and packaging design to annual reports and award-winning pop-ups.
Two ways to work with me
Bigger projects, a full team
For larger briefs, I lead a team at EQ Brand, where I'm Partner & Design Director. Annual reports, multi-part campaigns and full rebrands get the people they need, with me as your main point of contact throughout.
Services
What you can hire me for
Senior-level design, whether you work with me on my own or with a team I lead.
Brand identity
Logo design and complete brand identities for SMEs in Singapore and Malaysia.
- Logo & wordmark
- Colour, type & visual system
- Packaging design
- Collaterals (business cards, etc.)
- Brand guidelines
- Rebranding services
Editorial
Pages people want to keep, from cover to cover.
- Coffee table books
- Annual reports
- Magazines & brochures
- Corporate decks
Advertisement & Campaign
Ads that get noticed, online and offline.
- Print & outdoor ads
- Online & social media ads
- Outdoor banner
- Event structures & backdrops
Art direction
A steady creative eye over campaigns and shoots.
- Creative concepts
- Photography style
- Concept styling
- Campaign direction
Track record
Where I've worked
Experience
2018 – now
Partner & Design DirectorEQ Brand, Singapore
2016 – 2025
Co-founder & Creative Directormusek, Singapore
2016 – 2018
Senior DesignerSkyy Creative Consultant, Singapore
2014 – 2015
DesignerComm3 | Brandmatters, Singapore
2012 – 2014
Creative DesignerQuirk Pte Ltd, Singapore
2010 – 2012
Graphic DesignerTrinity Visual Communications, Petaling Jaya
Recognition
AUGold, Integrated BrandingthePOD capsule hotel, brand identity43rd Creativity International Awards · 2013
AGSilver, Best Pop-up ShopElizabeth Arden “Liz’s Home” pop-up, ION OrchardThe Marketing Events Awards · 2017
AGSilver, Annual ReportsDBS Annual Report 2019International Design Awards · 2020
Training & tools
Diploma in Graphic DesignDasein Academy of Art
IllustratorPhotoshopInDesignEnglishMandarinBahasa
FAQ
Common questions
Are you a brand designer in Singapore or Malaysia?
Both. I work with clients across Singapore and Malaysia, and can meet in person or online.
Do you offer logo design in Malaysia?
Yes. I design logos and full brand identities for businesses across Malaysia, from first sketches to final files.
Do you do F&B branding and packaging design?
Yes. I've worked on F&B branding in Singapore and Malaysia, from shop signage and menus to packaging design that stands out on the shelf.
Do you provide rebranding services in Singapore and Malaysia?
Yes. I refresh your logo, colours and materials so your brand feels current, while keeping what your customers already recognise.
Can you handle large projects, or only small ones?
Both. I handle smaller projects personally as an individual designer. For larger projects, I lead a team at EQ Brand, so you get more hands on deck while still working with me directly.